In this course, we will examine fashion show production through study of traditional and emerging fashion presentation strategies. Topics to be explored include: show creative direction and format options, sourcing of venue, talent and production teams, as well as managing show budgets. We will consider the role of the fashion show within brand public relations and the range of pre- and post-show activities that fashion brands undertake. Upon successful completion of this course, students will have generated projects that include the key elements of fashion show production and public relations materials.
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